Real clients, real placements, and the time period each result was measured over. A percentage without its duration isn't a result.
Case study percentages are easy to inflate. Here is exactly what ours are measured from, including the part most agencies leave out.
Measured in Ahrefs and Google Search Console, excluding paid, direct and referral. A traffic number that quietly includes a paid campaign is not a link building result.
Start and end dates are given, so a two-month sprint is never presented as though it were a multi-year programme. The duration sits next to the percentage on every card above.
Indexed and confirmed in the published page source — not pitched, not promised, not counted at the point a publisher agreed in principle.
Measured start-of-engagement to end of the stated period, not from a convenient trough that flatters the percentage.
Every number on this page has been shared with, or supplied by, the client it belongs to. Any client can ask us to remove or amend theirs.
Where a client ran technical SEO or content work alongside our links, the result is not ours alone and we say so. Several campaigns above fall into that category.
Confirm each criterion against what you genuinely do before publishing — this section invites scrutiny by design.
Send us your domain and top three competitors. We'll show you the gap and what it would take to close it.